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Quantcast ipo 2015

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Primary Industry. Media and Information Services B2B. Other Industries. Primary Office. What you see here scratches the surface Request a free trial. Want to dig into this profile? Request a free trial. Quantcast Comparisons. HQ Location. Total Raised. Post Valuation. Last Financing Details. San Francisco, CA. Ut enim ad mini. Indianapolis, IN.

Duis aute irure dolor i. Emeryville, CA. Add Comparison. Quantcast Competitors Quantcast Patents. Quantcast Recent Patent Activity. Quantcast Executive Team 40 Update this profile. Quantcast Board Members Quantcast Signals.

Growth Rate 0. Weekly Growth 0. Size Multiple x Median. Key Data Points Twitter Followers 5. Similarweb Unique Visitors Majestic Referring Domains Quantcast Investors. Quantcast Acquisitions 3. Contact Us info pitchbook. Comment: The Tel Aviv-based company handles tens of billions of dollars worth of search, local, and social media advertising. It is one of Google's biggest clients in terms of buying shopping ads.

Comment: Tapjoy helps app developers make money through its advertising platform. Its software is embedded in more than , apps and it reaches more than million monthly active users. Last year Tapjoy acquired Korean startup 5Rocks , as part of its aims to become a one-stop-shop for mobile app developers.

Comment: Unusually for an ad tech company, Kargo has raised zero venture funding to date, which places it in a prime position for outside investor interest. Comment: Cadogan has previously told Business Insider he declines to rule out an IPO, and there are whispers in the industry that the company may now be close to filing. Comments: Last year Sprinklr — an enterprise social media management company — acquired TBG Digital, one of Facebook's largest ad-buying clients.

Sprinklr has also acquired four companies since. Comment: Centro's advertising platform is used by advertising agencies to manage the workflow of their digital campaigns. The company launched a demand-side platform in May , which claims to be mobile-first. The Centro DSP was specifically designed to meet the needs of smaller advertisers that find it hard to develop relationships with the bigger demand-side platforms due to minimum spends and set-up fees.

Centro claims to have 2, customers and sources tell us the company is looking to raise more funding this year. Comment: In March DataXu launched a new platform called OneView that aims to solve one of marketers' biggest mobile headaches: targeting and measuring consumers as they switch from device to device.

Comment: The location-focused advertising network claims to allow nearly 1 million advertisers to reach million unique people each month. The company itself is growing worldwide, having recently announced it had hired agency veteran Brandon Starkoff to become global VP of brands and agencies, and expanded into Spain and Italy. Prior to that it has also poached executives from Twitter, Facebook, Google, and Posterscope this year.

Comment: AdRoll is one of the partners of Apple's move to bring programmatic ad buying to its iAd platform for the first time. More than 20, advertisers use its retargeting platform worldwide. And lots of ex-Googlers work there. Comment: Apprendi suggested to Business Insider recently that the company was not in the market for an IPO: "Being well-capitalized and private is better than 'open kimono' right now," referring to the performance of the large ad tech companies on the public market.

Collective prides itself on offering clients transparency about how their money is spent, the cost of inventory bought, and the results they get. Last year it divested its dynamic creative optimization tech — branded Ensemble — to Adobe. Back in October it made a big acquisition: Struq , a London-based cross-device retargeting company. Quantcast is focusing its efforts on programmatic ads, and it keeps on growing, all while staying EBITDA positive, we are told. Comment: Undertone focuses its efforts on the creative, media, and tech that allows advertisers to create video ads that work across all different sizes of screen.

It recently acquired a programmatic company called Upfront , and in April began selling its splashy video ad format programmatically. It's one of the first partners to Facebook's Atlas ad platform , and recently it extended its platform to cover TV advertising through a partnership with iSpot.

Comment: The content recommendation company has been expected to file an IPO "imminently" since last year. But in November the company filed confidentially with the US Securities and Exchange Commission, seeking preliminary approval to list on the Nasdaq, according to the Wall Street Journal.

But nothing else related to the IPO has surfaced publicly since. Tewari quickly dismissed these rumors saying "there is no reason to sell," although he has long-hinted that the company may be preparing for an IPO. However, the company has struggled recently to raise interest from investors beyond Japanese internet company SoftBank, and is yet to turn a profit, according to sources.

Comment: Ferber has previously told Business Insider the company was "preparing" for an IPO in , but the market has changed a lot since March , so it may not happen. Comment: Last year we asked a bunch of executives which company they thought was the hottest ad tech startup, and MediaMath's name kept coming up. In October it acquired social advertising firm Upcast , building out its ad tech stack to social channels like Facebook.

Instead the company wants to expand into new geographies and keep growing its market share. Taboola's content discovery platform is huge. Its sponsored content reaches more desktop users in the US than Facebook, Yahoo, and YouTube, according to comScore's syndicated ad rankings. It's expanding globally too, having recently signed investment and partnership deals with Yahoo Japan and Baidu in China. Comment: IronSource is a Tel Aviv-based mobile ad tech company, offering user acquisition, conversion, monetization, analytics, and optimization tools.

The deal basically saw WPP commit to funneling its clients' ad money through AppNexus, securing future revenue. In addition, AppNexus also acquired WPP's profitable Xaxis for Publishers unit a product that serves ads for website publishers as part of the deal.

Comment: Pinterest has been fundraising at a remarkable clip. The company's co-founder Evan Sharp told Business Insider it plans to spend the coming year focusing on international growth and making its Pins more "actionable. Many people may think of Pinterest as a social network, but it's valuable war chest of intent data — products users are thinking about or aspire to buying — make it an extremely useful advertising tool. We looked at the following factors when we adjust our rankings and publish a new version of the list:.

Revenues: This is the single most important factor in our ranking. Companies with robust businesses have revenues they can talk about in dollars not blind percentage "growth" claims. Companies that are modest about their revenues are usually modest for good reason. Total employees: Companies tend to hire more people because they're handling more business.

Headcount is a good proxy for growth — although having too many employees can drive down margins. Funding: Investors tend to want their money back. So companies that have taken a lot of investment funding are under greater pressure to IPO than those that have not.

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The Quantcast Platform empowers brands, agencies, and publishers to know and grow their audiences on the open internet. Make smarter decisions with agility. Get real-time insights into your ad campaigns and target audiences at your fingertips. Marketing that simply works. Plan, activate, and measure your campaigns in a single platform.

Explore the Future of Cookieless Advertising Learn more about our approach to the cookie conundrum. Request Demo Learn More. Read Now. Register Now. Learn More. Know and grow your audience The Quantcast Platform empowers brands, agencies, and publishers to know and grow their audiences on the open internet. Effective Make smarter decisions with agility. Effortless Marketing that simply works. San Francisco, California. The Wall Street Journal. Retrieved TheDrum Retrieved on TechCrunch Quantcast Archived from the original on March 15, Retrieved March 27, Archived from the original on February 25, Archived from the original on March 1, Business Insider.

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